The Member States of the United Nations adopted the Sustainable Development Goals. (SDGs) by General Assembly resolution A/RES/70/1 of 25 September 2015.
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2CONTENTTABLE OF CONTENTS SDG LOGO FOR NON-UN ENTITIES 6VERTICAL LOGO 7HORIZONTAL LOGO 11 SDG LOGO SPECS 15 SDG ICON PAIRING 17 SDG LOGO DON™TS 19 SDG COLOUR WHEEL DON™TS 20 SDG LOGO FOR UN ENTITIES 22 VERTICAL LOGO 23 HORIZONTAL LOGO 27 SDG LOGO SPECS 31 SDG ICON PAIRING 33 SDG LOGO DON™TS 35 TYPOGRAPHY 36 OSWALD 37 ROBOTO 38 ICONS 39 ICONS ENGLISH 40 ICONS DON™TS 65 COLOURS 67COLOUR DEFINITIONS 68
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3SDG LOGO, INCLUDING THE COLOUR WHEEL, PLUS 17 SDG ICONS Ł GUIDELINES FOR USE SDG LOGO WITH UN EMBLEM FOR UN ENTITIES [VERSION 1] SDG LOGO WITHOUT UN EMBLEM FOR NON-UN ENTITIES [VERSION 2] 17 SDG ICONS SUSTAINABLE DEVELOPMENT GOALS (SDG)I. INTRODUCTION The Member States of the United Nations adopted the Sustainable Development Goals (SDGs) by General Assembly resolution A/RES/70/1 of 25 September 2015. The aim of this resolution is to achieve these 17 goals by 2030 with a view towards ending all forms left behind. The United Nations™ objective has been to create positive and hopeful language that will be a constant thread through all efforts to support the SDGs, strengthening the sense Nations™ aim is that this will inspire and help carry the promise of a better world forward. In order to promote awareness of the SDG (sometimes referred to as the Global Goals), a general logo and 17 individual icons have been developed. These guidelines are meant to enable information sharing, engagement, and collaboration and addresses three main components: 1. The words fiSustainable Development Goalsfl, 3. Names for each of the 17 Sustainable Development Goals with corresponding individual icons for each goal. The words fiSustainable Development Goalsfl coupled together with the SDG colour wheel constitutes the SDG Logo. There are two versions of the SDG Logo: Ł SDG Logo: Version 1, which displays the United Nations emblem above or to the left of the SDG Logo (see page 23 and 27); and Ł SDG Logo: Version 2, which only contains the SDG Logo and does not display the United Nations emblem (see page 7). Programmes and other subsidiary organs and organizations of the United Nations System. The SDG Logo: Version 2 is for use by entities outside of the United Nations System. The use of the SDG Logo: Version 1, the SDG Logo: Version 2, and the 17 SDG icons is subject to the terms set forth in the present guidelines. II. USE OF THE SDG LOGO: VERSION 2, THE SDG COLOUR WHEEL, AND THE 17 SDG ICONS BY ENTITIES OUTSIDE OF THE UN SYSTEM 1. General Information Entities outside of the United Nations System, including governments, intergovernmental logo: Version 2, the SDG colour wheel, and the 17 SDG icons in accordance with the In January 2018, the United Nations launched a revised design of Icon 10, as seen on this page THESE GUIDELINES MUST BE PROVIDED TO REQUESTERS. WHENEVER THE SDG LOGO AND/OR ICONS ARE UPLOADED ON THE INTERNET, THESE GUIDELINES MUST BE UPLOADED ON THE SAME PAGE.
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4The 17 SDG icons may be used together or as individual icons. Each icon must be used in its entirety, including the number, title and graphic element (see page 40). One or more of the 17 SDG icons may be displayed with your entity™s logo (see page 17). When being displayed side-by-side with your entity™s logo, the SDG Logo: Version 2 must be accompanied by the text, fi[Name of your entity/We] support(s) the Sustainable Development Goalsfl. When being displayed side-by-side with your entity™s logo, the SDG colour wheel must be accompanied by the text, fi[Name of your entity/We] support(s) the Sustainable Development Goalsfl. Neither the SDG Logo: Version 2 nor the SDG colour wheel may be displayed side-by-side with your entity™s logo without the above respective texts (see page 18). Additional conditions apply for fundraising use (please see below). The integration or combination of any element of the SDG Logo and/or any of the 17 SDG icons into a separate logo design is prohibited. All entities wishing to use the SDG Logo, the SDG colour wheel, and 17 icons for the 2. Use of the SDG Logo: Version 2, the SDG colour wheel and the SDG 17 icons The SDG Logo: Version 2, the SDG colour wheel and the 17 SDG icons may be used for (i) informational, (ii) fundraising, and/or (iii) commercial purposes in order to show support for the SDGs, subject to the conditions set out below. INFORMATIONAL PURPOSES Informational uses are those that are primarily illustrative, non-commercial, and not intended to raise funds. The SDG Logo: Version 2, the SDG colour wheel and the 17 SDG permission from the United Nations nor the conclusion of a licensing agreement. FUNDRAISING PURPOSES Fundraising uses are those that are intended to raise resources to cover the costs of activities in support of the SDGs. The SDG Logo: Version 2, the SDG colour wheel and the SDG 17 icons may be used for such fundraising purposes, but only with the prior permission of the United Nations and with the conclusion of an appropriate licensing agreement. The SDG Logo: Version 2, the SDG colour wheel and the 17 SDG icons must be used in their entirety for fundraising purposes. When pairing your entity™s logo with the SDG Logo: Version 2, the SDG colour wheel, or one or more of the 17 SDG icons, in addition preeminence vis-à-vis the SDG Logo: Version 2, the SDG colour wheel, or the 17 SDG icons (see page 17) for fundraising purposes must be addressed to [email protected] , with the subject line fiSDG LOGO/ICON REQUESTfl how the proposed use would align with the spirit and objectives of the SDGs and the permission be granted, an appropriate licensing agreement must be concluded before your entity can begin using the SDG Logo: Version 2, the SDG colour wheel and/or the SDG 17 icons for fundraising purposes. COMMERCIAL USE merchandise and/or products in order to promote the SDGs to a wider audience, and may be permitted with prior permission of the United Nations and with the conclusion SDG colour wheel, and/or the SDG 17 icons for commercial purposes must be addressed to [email protected], with the subject line fiSDG LOGO/ICON REQUESTfl in all capital letters. practices and the use of sustainable materials must also be clearly demonstrated in the how such merchandise or products are aligned with the SDGs. Should such permission be granted, an appropriate licensing agreement must be concluded before your entity can begin using the SDG Logo: Version 2, the SDG colour wheel and/or the SDG 17 icons for commercial purposes. III. USE OF THE SDG LOGO: VERSION 1, THE SDG COLOR WHEEL AND THE 17 SDG ICONS BY UN ENTITIES and Programmes and other subsidiary organs and organizations of the United Nations System can use the SDG Logo: Version 1, the SDG colour wheel and the 17 icons without obtaining prior approval from the UN Department of Global Communications, except for The 17 SDG icons may be used together or as individual icons. Each icon must be used in its entirety, including the number, title and graphic element (see page 40). If the UN Fund or Programme or another subsidiary organ or organization of the United Nations System and icon(s) (see page 33).
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5IV. DURATION OF PERMITTED USE OF THE SDG LOGO AND 17 ICONS logo, including the colour wheel, and 17 SDG icons may be used until 31 December 2030, which is the targeted date by which to meet the Sustainable Development Goals. The SDG logo, including the colour wheel, and 17 SDG icons may be used beyond 31 December 2030 in reference to publications about the SDGs. V. LIABILITY The United Nations does not assume any responsibility or liability for the activities of your entity, including with respect to any fundraising or commercial use of the SDG Logo, the SDG wheel or any of the 17 SDG icons. VI. DISCLAIMER Ł The use of the SDG Logo, including the colour wheel, and icons by an entity does not imply the endorsement of the United Nations of such entity, its products or services, or of its planned activities. Ł The SDG Logo, including the colour wheel, and icons may not be reproduced for written permission of the United Nations as per section II above and subject to the conclusion of an appropriate licensing agreement. Ł The United Nations will not assume any responsibility or liability arising from the VII. PERMISSIONS above, with the subject line fiSDG LOGO/ICON REQUESTfl in all capital letters, to: United Nations Department of Global Communications Permissions, S-09 FWS, E-mail: [email protected]
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